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12-04-2012

X-Rite Pantone: Eco-System for Digital Appearance

X-Rite Inc., Regensdorf, Switzerland, has forged a long-term relationship with the University of Bonn, Germany, and acquired Sensible Graphics GmbH to take an important role in the promising science of digital appearance and the creation of a digital appearance “ecosystem.”

Sensible Graphics, a company providing digital appearance solutions, has gained a reputation for its unprecedentedly realistic virtual renderings of vehicle bodies coated with pearlescent paints, upholstery made from patterned textiles and leathers and other products with complex textures. The technology developed during the past few years by the founders of Sensible Graphics gives an advantage to designers who need high-quality surface rendering information to produce photo-realistic virtual prototypes of products for the automotive, fashion, advertising and other industries. Terms of the investment were not disclosed.

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