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12-14-2007

Vinyl 2010: PVC Industry Gathers at Stakeholder Conversation

In Brussels last week, the European PVC industry which makes up the Vinyl 2010 Sustainability Initiative met in Brussels, bringing together the whole PVC value chain, from resin producers to manufacturers of PVC products. This ‘Stakeholder Conversation’ took place at a time when excellent progress has been made to date in meeting the targets set out in the Voluntary Commitment and a constant dialogue is needed to enable the industry to meet the challenges and targets of the future.

In order to help Vinyl 2010 reach its full potential by 2010 and beyond, the European PVC converters EuPC launched today the Vinyl Foundation, a brand new funding mechanism for Vinyl 2010. This initiative will ensure equitable and inclusive funding across the whole PVC value chain. Vinyl 2010 takes a cradle-to-cradle lifecycle approach to PVC and its production, collection and recycling.

A new logo ‘Partner for Sustainability’ has been created for converters – producers of PVC products, e.g. pipes, window profiles etc – who contribute to the Vinyl Foundation. This logo shows that the company is supporting the future of Vinyl 2010 and sustainable development.

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