Sumitomo (SHI) Demag Strengthens Sales and Customer Service
Sumitomo (SHI) Demag presents new sales structures with a special focus on application-oriented consultancy and industry-specific solutions as well as a new globalized customer service concept with a stronger market presence of the company’s sales and service department.
Launching the Business Development Team Automotive, spearheaded by Tim Hassler, and the Packaging Team surrounding Arnaud Nomblot, Sumitomo (SHI) Demag has now tapped into its specialists’ industry-specific expertise in order to offer customer solutions with an industry-related focus. Like the existing Business Development All-Electric Team headed by Naoto Ikeda, both new teams will be responsible for the strategic alignment and advancement of the different business units.
The main focus will be on understanding customer requirements and identifying future trends. Hand in hand with technical experts, this intelligence will then be used to develop industry-specific solutions. Sumitomo (SHI) Demag’s launch of a new Application Engineering Center, headed by Thomas Brettnich, has enhanced the company’s application-specific consultancy services, which can now be provided at the tender proposal stage: specific requirements are discussed with the customer and analyzed strategically so as to develop tailor-made solutions. Moreover, the company has planned investments into pre- and after-sales customer care. The new concept includes special training programmes as well as optimization services for the customer’s entire line.
Expanding the corporate sales structures and activities in strategic markets is another step towards international customer care and serves to boost the global market presence of Sumitomo (SHI) Demag. As Head of International Sales Development, Paolo Zirondoli will accept this new challenge. Zirondoli has twenty-five years of experience in the plastics industry, eleven years of which he gathered working for the Italian subsidiary of Sumitomo (SHI) Demag, when it was still operating under the name of Demag Plastics Group. Prior to his present appointment, Zirondoli was Head of Sales for southern Europe and South America with a German injection molding machinery manufacturer.
On 1 October 2015, Andreas Holzer was appointed Head of Customer Service. He explains the new strategy: “National and international support as well as customer satisfaction are at the top of our agenda. This is the objective of our new Central Technical Customer Service”. Merging the former teams means that Sumitomo (SHI) Demag is now pooling its expertise in order to provide better availability for customers. The central approach also optimizes the company’s spare parts management – customer requests can now be serviced even faster and with more flexibility.
Sumitomo (SHI) Demag Plastics Machinery GmbH
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