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03-12-2014

Kuka Inaugurates Robot Production Facility in China

As part of a marketing campaign, Kuka produced a video in which Timo Boll is shown competing against a KR Agilus robot (figure: Kuka)

As part of a marketing campaign, Kuka produced a video in which Timo Boll is shown competing against a KR Agilus robot (figure: Kuka)

Kuka Roboter GmbH, Augsburg, Germany, has celebrated the official opening of a new robot production facility in Shanghai, China. With 350 jobs and an annual capacity of up to 5,000 robots, the German robot manufacturer started up production at the new Chinese subsidiary at the end of last year. The plant covers an area of 20,000 m2 and produces industrial robots and controllers for the Asian region.

“China is the world’s largest and fastest-growing robot market. We have a longstanding partnership with many renowned Chinese customers. In order to accommodate continued growth, we have now significantly increased our capacity in Shanghai,” says Dr. Till Reuter, CEO of Kuka AG.

Kuka’s management invited customers, partners and employees from China and abroad to the official opening ceremony. The new Kuka brand ambassador, table tennis star Timo Boll, was present as well. The multiple European Champion and winner of the World Cup maintains a close relationship with his second athletic home: Boll is a superstar in China. The premiere of the film, in which Boll competes against a Kuka KR Agilus robot , was a highlight of the event.

Kuka plans to strengthen its market position in the Asian region with shorter delivery times and closer customer proximity. Kong Bing, CEO of Kuka Robotics China, explains: “The demand in China for automation solutions with industrial robots is enormous. I am delighted that our new production facility puts us in such an excellent position here.”

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