Husky: World Tour instead of K 2013
Husky Injection Molding Systems Ltd., Bolton, Ontario/Canada, started the Husky World Tour 2013, a new series of global customer events that will take place throughout the year in the Americas, Europe, the Middle East and Asia Pacific. With multiple local events, the Tour is a first-of-its-kind for the injection molding industry and the supplier of injection molding equipment wants to show new technologies to current and prospective customers. .
Tour events will include presentations and technical demonstrations from Husky and industry experts, along with networking opportunities for attendees. Serving as Husky’s primary method to introduce innovations to the industry for 2013, each tour event will be tailored to customers’ specific market and regional needs, according to Jeff MacDonald, Vice President Marketing.
Husky kicked off the tour with a Beverage Packaging Day in Seoul, Korea that was attended by more than 100 people. This will be followed shortly by a Specialty Closures Day in Europe, a Beverage Packaging Day in Latin America and additional tour events for customers in the beverage packaging, food packaging, closures, medical and hot runner markets. To provide dedicated focus on this new approach, the company will forego its participation in tradeshows for 2013, including Drinktec and K 2013, both held in Germany at the end of the year.
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