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10-08-2020

Engel Sees Crisis as Opportunity for Digital Solutions

Sales Decline Intensified by Corona

  • Engel wants to take full advantage of the opportunities offered by digitization (Image: Headquarters in Schwertberg/Austria © Engel)

    Engel wants to take full advantage of the opportunities offered by digitization (Image: Headquarters in Schwertberg/Austria © Engel)

  • Dr. Stefan Engleder, CEO of Engel Group:"We are increasingly supporting our customers from the design phase through the production phase to recycling at the end-of-life. We are consistently gearing our inject 4.0 program to this in further development." (© Engel)

    Dr. Stefan Engleder, CEO of Engel Group:

    "We are increasingly supporting our customers from the design phase through the production phase to recycling at the end-of-life. We are consistently gearing our inject 4.0 program to this in further development." (© Engel)

  • Dr. Christoph Steger, CSO of Engel Group:"Medical technology is continuing to grow and has seen an additional boost from Covid-19. The plastics industry is making an important contribution to fighting the pandemic." (© Engel)

    Dr. Christoph Steger, CSO of Engel Group:

    "Medical technology is continuing to grow and has seen an additional boost from Covid-19. The plastics industry is making an important contribution to fighting the pandemic." (© Engel)

1 | 0

Market volumes had already declined well before the corona pandemic, especially in the automotive industry. "However, the poor economic development was exacerbated by Covid-19", as Dr. Christoph Steger, CSO of the Engel Group reports. "We are expecting a further drop in sales revenues of 20 to 25 percent in the current 2020/21 fiscal year compared with the latest figures of 1.3 billion Euro in the 2019/20 financial year".

The year 2021 is associated with great uncertainty, explains Steger. A forecast regarding a possible recovery of the markets important for the plastics industry is currently not possible due to the unpredictable ongoing development of the pandemic. Engel has benefited in recent months from serving various industries. Medical technology is growing and has seen an additional boost from Covid-19. The plastics industry is making an important contribution to fighting the pandemic.

USA and China Showing Signs of Recovery

The first signs of economic recovery are coming from China and North America. Industrial production in China is recovering the fastest in Asia as a whole, and this is also evident in the injection moulding market. "China is doing well again," reports Steger. The strongest growth impulses there are coming from the construction industry, above all from infrastructure projects, but the automotive industry is also picking up again. Besides this, Medical and Packaging are developing well in China.

In North America, it is mainly household goods and sports and leisure goods that are driving the economy. "The stay-at-home trend is particularly noticeable in the USA," says Steger. SUV and truck production, both of which are doing well, stand out on what is generally still a cautious automotive market.

Medical and Packaging Exhibiting Further Growth

Europe was hit particularly hard by the pandemic and is only slowly getting back on its feet. "Whether the European injection moulding industry will ever return to its pre-crisis level is hard to say," says Steger.

The packaging and medical sectors are exceptions in Europe, too. Not least because of Covid-19, both sectors are seeing further growth. Covid-19 has shifted the discussion about plastic products out of the focus of public perception. "The pandemic has made it clear that plastics are indispensable in our modern life. They make essential contributions to our health and hygiene," emphasises Stefan Engleder. "This is a great starting point for conducting more differentiated talks and making decisions based on facts from now on. Establishing a circular economy is currently the greatest challenge facing the global plastics industry. And we are consistently tackling this challenge. The issue continues to be a focus of our development work."

Easing of Restrictions Boosts Economy

In the other regions, the negative effects of the Corona pandemic are still being felt in some cases. They include Latin America, where the plastics industry is benefiting from the stay-at-home trend, as in the USA. In Mexico, hopes of a recovery are being nurtured by the close links with US industrial production.

In Southeast Asia, it is the Thai market which is recovering fastest from both the automotive crisis and the lockdown. The optimistic mood results not least from the easing of local contact and travel restrictions, whereas in Singapore, for example, direct customer contact is still not possible.

Ensuring Productivity and Delivery Capability

Particularly in these challenging times, Engel is continuing to invest consistently in the development of new products, technologies and solutions with the aim of making the best possible use of the new opportunities that are opening up and further expanding its competitive advantages for times of economic upswing. Besides the establishment of a circular economy, the drivers of innovation are the transformation of the automobile and, above all, digitalisation, which in turn is paving the way for the other two trends.

"Covid-19 has accelerated the digitalisation of industrial processes. Virtual meetings, and even virtual service calls, are now part of our everyday life, and that makes many processes even more efficient." says Engleder. "With the help of remote services and online support, we were able to provide our customers with excellent support throughout the lockdown. Many companies are now concerned with the question of how they can ensure their productivity and delivery capacity in the event of a crisis. This motivates us to continue investing heavily in the development of digital solutions.

The Entire Product Life Cycle in View

Engel would like to focus more strongly on the entire product life cycle. "We are increasingly supporting our customers from the design phase through the production phase to recycling at the end-of-life," Engleder points out. "We are consistently gearing our inject 4.0 program to this in further development.

Digital solutions play an increasingly important role at all levels of the product life cycle. Engel already offers numerous digital solutions for leveraging efficiency and quality potential along the entire value stream. Engel sees the greatest leaps in development in the coming years in the field of services. Already at live e-xperience 2020, the company presented the Engel performance.boost service package, a digital service in which experienced system engineers support customers online (remotely and using inject 4.0 technologies) in process optimization.

Additional information
  • 09-18-2020

    Engel One of the Most Sustainable Companies

    Machine Manufacturer is Included to the 50 Climate Leaders

    The TBD Media Group and Bloomberg have analyzed and evaluated various industrial companies and defined the 50 most sustainable and climate-aware companies worldwide. The group of 50 Climate Leaders also includes Engel.   more

  • Published on 09-08-2020

    Maximum Precision for Lowest Shot Weights

    Engel Presents New LSR Micro-Injection Unit

    The new LSR micro-injection unit sees Engel extend the range of applications for its injection molding machines to include even lower shot weights.   more

    ENGEL AUSTRIA GmbH

  • 09-05-2020

    Engel live e-xperience 2020

    Virtual and Interactive Trade Fair Concept

    Engel presents product and technology innovations with a completely new virtual and interactive trade fair concept in a year that will not let the Fakuma show happen.   more

  • Published on 04-20-2020

    High Stability and Precision

    Engel Presents the Next Generation e-cap

    Even faster, even more stable, even more efficient: Engel presents the next generation of the all-electric e-cap injection molding machine series for beverage caps.   more

    ENGEL AUSTRIA GmbH

  • 03-03-2020

    Austrian Company Opens Japanese Subsidiary

    Engel Strengthens its Market Presence in Asia

    The Managing Director of Engel Japan KK is Yuji Takeda, who brings experience with Engel injection molding machines and technologies to his new position.   more

  • Using Breathing Signals for Process Optimization
    Kunststoffe international 2020/01, PAGE 26 - 31

    Using Breathing Signals for Process Optimization

    Comparative Methods for Determining Mold Breathing

    Mold breathing provides useful information about the processes that occur in the mold and the cavity. ‧Mold-maker Schneider Form and...   more

  • 01-16-2020

    New Representation in Chile

    Engel Cooperates with Noblecorp

    The location in Chile is managed by Jean Paul Cohn. Sara Barbón is responsible for Engel customers.   more

  • 01-07-2020

    Paul Caprio Joins the Leadership Team

    New President at Engel North America

    Caprio is managing the sales and service subsidiary of the Austria-based injection molding machine builder together with CEO Mark Sankovitch.   more

Company profile

ENGEL AUSTRIA GmbH

Ludwig-Engel-Straße 1
AT 4311 SCHWERTBERG
Tel.: +43 50 620-0
Fax: +43 50 6203009

Internet:www.engelglobal.com
E-mail: sales <AT> engel.at



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