Engel Opens New Regional Hub for Southeast Asia
Southeast Asia is one of the most dynamic, rapidly growing markets in the world. To further strengthen its position in this region, Engel Austria, the injection mold machine manufacturer with headquarters in Schwertberg, Austria, establishes a regional hub in Bangkok, Thailand, for its local subsidiaries and representatives.
With sales and service subsidiaries in Singapore, Thailand and Vietnam, as well as several representatives, Engel is already very well positioned in Southeast Asia. As of October 1, 2016, Romain Reyre will be taking on the management of the new organisational unit. As President Southeast Asia, he will be responsible for the entire region. Romain Reyre can look back on 25 years of professional experience in the plastics and packaging industry. Within this time, he has lived in Europe, the United States, Latin America and Southeast Asia. "In combination with the established teams in the individual countries, the new Southeast Asia hub will increase our market clout in the region. We will be able to even more effectively support our customers there in successfully solving the challenges presented by increasing quality and efficiency requirements," says Dr. Christoph Steger, Chief Sales Officer of the Engel group.
A major factor in the long-term success of Engel in Asia has been its ongoing investment into local branches. Engel is the only European injection mold machine manufacturer that has three production plants in Asia, thereby guaranteeing its customers short delivery times, fast service, and flexible adjustment of products and system solutions to regional requirements.
Engel Austria GmbH
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