battenfeld-cincinnati Celebrates 20 Years in China
The concept of producing locally in China for the Chinese market has worked out perfectly for battenfeld-cincinnati. battenfeld-cincinnati (Foshan) Extrusion Systems Ltd. (battenfeld-cincinnati China) in Foshan/Shunde is celebrating its 20th anniversary this year. With high-quality extrusion equipment for the production of pipe and profile and local service, the company has steadily won over more and more processors in the past twenty years.
“On the one hand, our engineers here in China benefit from strong group backing and on the other hand from the concentrated extrusion competence of our facilities in Europe as well as in the USA. Thanks to this, they can design customized equipment for local needs”, Toni Bernards, CEO of battenfeld-cincinnati China, explains the company’s success. Since its foundation in 1996, the company has developed very positively – last year alone, sales increased by 20 %. Today, battenfeld-cincinnati China has 130 employees and contributes about 25% to the group’s sales.
In the beginning, the machine manufacturer focused only on the Chinese market, but that has long since changed. Now, annual export rates of 45% are achieved, with the main export markets being Vietnam, Indonesia, Malaysia and Thailand. In China, battenfeld-cincinnati China serves a very broad customer base. About 90 % of customers are small, local processors that gain a competitive advantage from the advanced extrusion technology. 10 % of customers are companies operating on a global scale that are often already familiar with the battenfeld-cincinnati brand and want to use the tried and tested technology at their facilities in Asia.
In the past years, the market for extruded products has developed significantly, both in terms of volume and of quality. “While our equipment was in demand in only a small, high-quality segment twenty years ago, this has completely changed. With the growing demand for high-quality pipes and profiles, the demand for suitable equipment technology has also increased,” mentions Gerold Schley, CEO of the battenfeld-cincinnati group, as a reason for the company’s continued growth. Along with the market, the machine portfolio of battenfeld-cincinnati China has changed over the years. Today, besides the well-established, efficient extruders of the solEX and twinEX series, the company offers the newest, innovative components in China. This includes the Fast Dimension Change (FDC) system for pipe production, which allows pipe diameter changes during production and is therefore a very efficient and material-saving solution, just as the Multi-Touch roll stack for manufacturing thermoforming sheet.
Like its Austrian-German parent company, battenfeld-cincinnati China’s product portfolio includes pipe extrusion lines for PO, PVC and PE-RT pipes, profile extrusion lines for window main profiles or small technical profiles and pelletizing lines, as well as extrusion lines for thermoforming sheet production. The latter are offered as hybrid lines, for which some components are supplied from Europe.
battenfeld-cincinnati Austria GmbH
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