Freeformer Wins Red Dot Award
On 7 July 2014, the internationally renowned Red Dot Award was presented in Essen, Germany. One of the winners is the additive manufacturing system Freeformer from Arburg GmbH + Co KG, Lossburg, Germany.
The 40-strong Red Dot expert jury evaluated a total of 4,815 submissions from 53 countries. The Freeformer is the first product from machine manufacturer Arburg to win the coveted, internationally renowned design prize. “As well as quality and functionality, a machine’s design is becoming increasingly important in the purchasing decision,” insists Herbert Kraibühler. The former Managing Director Technology & Engineering pushed the development of the Freeformer over the past ten years and, as of April 2014, advises Arburg on plastic freeforming.
Arburg entrusted the design to Design Tech in Ammerbuch and its proprietor Jürgen R. Schmid. The industrial design expert’s remit was to pay particular attention to the recognizability, future sustainability and uniqueness of the Freeformer, as well as aesthetics and functionality. The results of the designer’s work include an easily accessible construction chamber with pivoting glass front, easy operation options and a fold-out PC with multi-touch screen mounted on the side. The high-visibility on/off switch also functions as an emergency-stop switch. In addition, care was taken to ensure that the Freeformer would fit through standard room doors. The clear, soft lines of the housing are reminiscent of modern telecommunication devices and are well suited for use in a design studio or laboratory environment.
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